I’m not sure what product this commercial is selling. I don’t think I’m one of their intended customers. It, however, tells a beautiful story. A story that is ancient and timeless. It is a story of giving. What does it mean to give and expect nothing in return? This seems to be the heart of generosity, and the heart of the Gospel.
Jesus told stories like this. He told a story of a father that gave a huge party when his wasteful son returned home. He told a story of workers that were paid the same even though they did not seem to earn it. He told a story of a wedding feast where all the invited guests didn’t come, so he brought in the people off the streets.
And he told a story about a man, beaten, robbed, and left for dead. The man was passed by time and again until finally a foreigner found him. This man took the beaten man, gave him medicine, brought him to an inn, and gave him a chance to live. It’s funny, Jesus’ story that we know as The Good Samaritan didn’t have a neat little happy ending like the video above. I’m not sure Jesus would have made a great marketing director.
Instead, Jesus gave us the greatest ending of all.